E-commerce site Amazon has partnered together with Bollywood veteran artist Amitabh Bacchan. Under this partnership, Amitabh Bachchan's voice will be used as digital assistance. In simple terms, Indian users will now hear Amitabh Bachchan's voice in Alexa. However, Amitabh's voice support will be given to Alexa device from next year. At present, the company is working closely with Amitabh Bachchan, and his voice is being captured.
Users to get information in Amitabh Bachchan's voice:
Users will find information like weather, news, professional quotes, and advice in Alexa in the voice of Amitabh Bachchan. This will improve the experience of users. Amitabh Bachchan has said that I am excited about this partnership. He has further said that we are bringing something with voice technology that will make it easier for the audience and our loved ones to practice. Amazon India's country head Punesh Kumar says Amitabh Bachchan's voice in Amazon Alexa will improve the experience of all Indian users who have been watching him since childhood. We are very excited to see how our users will react to Amitabh Bachchan's voice on Alexa.
Amazon India released the voice command feature with Alexa's support in March to give its users better shopping experience. With the help of this voice command feature, users can do online shopping only by speaking. This feature has been rolled out only for Android users. But soon, the company will also offer it for the iOS platform. The company has said that users can now search for their favorite products using voice commands. You can also select the product and check your order status. For your information, let's say that this feature voice command supports only the English language. But it is expected that it will soon be made available in the Hindi language also.
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